EST. 1993
The Best Kept Secret in Performance

We used to invent technical performance fabrics for the most famous brands in sportswear. We stayed in Los Angeles to craft elevated essentials and outfit the best of the best, from professional athletes to our armed forces.

Natural Tech, Nothin' Nasty

Our moisture-wicking and odor control performance technology is permanent, pure science. We don't use chemical finishers, PFAS ("forever chemicals"), spray-on enhancers, silicones, or shortcuts.

Keepin' it Short n' Sweet

We operate within a 12-20 mile radius to keep our quality high and our carbon footprint at a minimum. Each fabrication undergoes a rigorous R&D process, scientifically assessed, measured, and tested for comfortability, performance attributes, durability and environmental impact. Because we knit our own fabrics and do it all, the middlemen are MIA and our clothing stays affordable.

Pigments Without Problems

ALL our dyes are Oeko-Tex® certified planet-friendly. Our high-efficiency dye machines require 7x-10x less water than the average facility. Cutting-edge, closed loop technology filters used water from each dye job and recycles it for reuse in the next batch.

Plant-Based Power

Our buttery soft essentials are crafted from high-quality, eco-conscious fibers, like GOTS® certified organic cotton, LENZING® Modal, and hemp. As a trusted partner of Cotton Leads™, we're part of the initiative that's working towards the goal of a greener, more sustainable future.

Behind THe Name
Just 3 Bros and a Dream

We wanted to create the best shirt ever.

EXtra PERformance T-shirt

• A shirt that performs without chemicals
• A shirt to withstand the most rigorous workouts
• A shirt that doesn't cling or stick to skin
• A shirt with chafe-free, smooth seams

• A shirt that can be worn everyday with any outfit, because modern life is a marathon