We began as inventors of technical performance fabric for the most famous brands in sportswear. We stayed in Los Angeles to craft elevated essentials with proprietary fabrications and outfit the best of the best, from professional athletes to the U.S. Armed Forces.
Our moisture-wicking and odor controlling performance technology is built-in and permanent. We don't use chemical finishers, PFAS ("forever chemicals"), spray-on enhancers or silicones that stop working after several washes and pollute the environment.
We operate within a 12-20 mile radius to keep our quality high and our carbon footprint at a minimum. Each fabrication undergoes a rigorous R&D process, scientifically assessed, measured, and tested for comfortability, performance attributes, durability and environmental impact. Because we knit our own fabric and do it all, the middlemen are MIA and our clothing stays affordable.
ALL our dyes are Oeko-Tex® certified planet-friendly. Our high-efficiency dye machines require 7x-10x less water than the average facility. Cutting-edge, closed loop technology filters used water from each dye job and recycles it for reuse in the next batch.
Our buttery soft essentials are crafted from high-quality, eco-conscious fibers, like GOTS® certified organic cotton, LENZING® Modal, and hemp. As a trusted partner of Cotton Leads™, we're part of the initiative that's working towards the goal of a greener, more sustainable future.
We wanted to create the best shirt ever.
EXtra PERformance T-shirt
• A shirt that performs without chemicals
• A shirt to withstand the most rigorous workouts
• A shirt that doesn't cling or stick to skin
• A shirt with chafe-free, smooth seams
• A shirt that can be worn everyday with any outfit, because modern life is a marathon